Sr Product Marketing Manager
Location: NYC
Job ID: 993972
Sr Product Marketing Manager
About The Position:
Our client is an AI-powered Creative Personalization platform that delivers consumer-tailored ad experiences across all channels, to drive online and in-store performance and sales. They provide brands and agencies with an omni-channel creative solution that leverages data to automate, personalize and optimize display and video ad experiences at scale, across programmatic, social media, in-app, native, OTT / CTV, DOOH, and more.
We’re looking for an energetic and passionate Product Marketing Manager with experience understanding complex advertising technology offerings and translating them into easy to understand internal and external materials. Reporting to the Director of Product Marketing and working very closely with the rest of the marketing team, this person will play an integral role in developing end-to-end strategy development and execution on GTM, sales enablement, messaging, and new product launches and feature updates.
Responsibilities:
The right candidate for this position thrives in agile and collaborative environments where people are curious, passionate about our mission, and want to deliver meaningful impact at scale.
- Create new and innovative ways to bring our suite of products and offerings to life
- Serve as a critical source of knowledge for the entire company
- Help develop and manage processes for communicating product roadmaps, new releases and significant enhancements that add value to our customers.
- Maintain robust suite of product content including presentations, user guides, videos, FAQs and related collateral
- Collaborate cross-functionally with demand generation, sales, product management, and other teams to ensure alignment around go-to-market plans
- Tailor product offerings and materials for key advertiser verticals
- Complete analyses that help define market needs, competitive landscape and trends impacting product launches and updates
- Distill user feedback and provide actionable recommendations on positioning, messaging, and product development to inform ongoing planning
Qualifications:
- Min 3 years experience in product marketing, or an adjacent discipline
- Direct experience working in the Adtech/Martech technology space
- Exceptional communication skills and ability to distill very complex information into concise internal and external materials
- Demonstrated track record of building successful go-to-market programs and campaigns
- Proven ability to manage multiple projects, programs, and priorities in a fast paced, dynamic environment
- A collaborative attitude combined with a can-do spirit; willing to jump in wherever needed
Benefits:
· Unlimited PTO
· Medical, Dental, & Vision plans
· 401K with matching
· Stipend reimbursements (mobile phone service, gym membership, and pet insurance)
· Flexible work schedule
About the search firm running this search:
A Recognized Recruiting Leader in Enterprise Software.
Sourcing top talent is a lot more than just filling seats. It’s about identifying the best and brightest the industry has to offer and matching your needs with their wants in a career change. We leverage the candidate’s talents to enhance your company's long-term success. As a full-service executive search firm for the information technology sector, Woodbridge World Wide knows what it takes to attract and retain top talent in a changing business landscape. When you become our client, we strive to recognize what you are looking for in your hire/s and also take the time to learn the process that you would like to follow. Our founder worked in the industry in a sales capacity. He knows what it takes to be successful and what it takes to hit a sales quota. We understand what it’s like to make a career change and can relate our own life experiences to the candidate and client alike. Woodbridge World Wide provides retained, contingency and priority search services for all client-facing positions in the IT niche. As our client, you can expect consistently superior service delivered with the core value of our company: Partnership!
Specialties:
Recruitment, Recruitment in Commerce technology, Retail, MarTech, Marketing Technology, Retail Technology, Enterprise Software.