Client Development Manager / Account Manager
Location:
Job ID: 882983
The Client Development Manager, Digital is responsible for driving digital strategy and execution of his/her assigned CPG clients’ digital promotions. In close coordination with Sales, he/she will meet and exceed revenue targets and client goals for digital load to card offers (including targeting & analytics). He/she will ensure that clients maintain a high level of satisfaction with the services and products that they delivers. The Client Development Manager, Digital will monitor performance to optimize and refine CPGs’ digital promotions, as well as create internal benchmarks and expectations and work with cross-collaborative teams to help build upon, refine, define, and improve the LTC platform.
Primary Accountabilities:
Influence (40%)
- Work closely with internal Client Development Directors (CDDs) on CPG clients’ digital promotions strategies, ongoing contract management, contract renewal and expansion opportunities
- Develop recommendations and execute promotional programs that align with overall client KPIs and/or individual campaign goals; must be able to articulate and defend strategy
- Create compelling client-ready assets to motivate and inspire stakeholders, focusing on the clear and concise communication of data-driven recommendations
- Establish and develop trusted, long term relationships with assigned client(s)
- Develop holistic view of clients’ business including in-depth knowledge of marketing plans, objectives, strategies, and challenges
- Manage internal and external communications, garnering support and getting appropriate buy-in across teams
- Work with multiple departments and the clients (e.g., Sales, Operations, IT, Promotion Analytics, Marketing, Reporting, Agencies, etc.) to execute digital campaigns, understand trends of the business, identify and seize new opportunities to grow revenue, and resolve any potential issues
Strategic (35%)
- Develop and monitor campaign metrics to support efficient assessment and optimization of digital promotions, making informed and timely recommendations to enhance performance against client KPIs
- Deliver post-event analysis with holistic campaign recap and actionable insights and recommendations for future programs and opportunities
- Maintain expertise on industry trends, technology, best practices, and regulations of relevance to digital promotions
- Obtain “expert” level understanding of Media & Data platform solutions, while thoroughly understanding clients’ strategic goals and objectives - and translate how the products and solutions align with those objectives
- Ensure the client understands the value of the services available and being received to ensure renewals with increased value to the company.
Administrative (25%)
- Maintain and utilize current sales materials, as well as ongoing updates to products, tactics, features, etc.
- Manage status tracking of estimates/proposals, currently live offers, purchase order information, and reporting
- In consultation with sales, ensure accuracy of Salesforce.com entries/Opportunities for Load to Card offers
- In collaboration across cross functional teams, support development and refinement of the Load to Card product and sales materials (i.e. case studies)
- Manage travel expenses and budgets, in line with company policies
- Performs other duties as assigned
Required Qualification:
- Bachelor’s Degree in Business, Marketing, Communications, or related industry
- Minimum of 3-5 years of experience in marketing, partner management, digital media and/or CPG Account Management
- Experience in data-driven strategic planning
- Excellent written and verbal communication skills
- Strong project management skills; acute attention to detail and organization
- Ability to prioritize and manage multiple tasks requiring follow-up and meeting deadline(s); must thrive in a fast-paced, dynamic atmosphere
- Experience with data sources and visualization tools preferred
- Proficient in Microsoft Office (especially PowerPoint and Excel) and Google Suite
- Ability to travel up to 30%
Required Individual Competencies:
- Adaptability: Responds to change with a willingness to learn new ways to accomplish work objectives with a positive attitude.
- Emotional Intelligence: Possesses emotional self-awareness to identify and manage emotions, maintain composure through stress and anxiety, and recognize the emotional responses of others in order to understand the client's needs and adapt the message.
- Accountability: Sets clear goals, objectives, expectations, and responsibilities and monitors the process, progress and results to hold self and others accountable for measurable actions and results.
- Communication: Giving and receiving messages and information in written, oral, and visual formats in a clear and concise way for a complete understanding of meaning and intent.
- Influence: Uses appropriate interpersonal styles and communication methods to gain acceptance of a product, service, or idea from prospects and clients.
- Negotiation: Effectively exploring alternatives and positions to reach outcomes that gain the support and acceptance of all parties.
About the search firm running this search:
A Recognized Recruiting Leader in Enterprise Software.
Sourcing top talent is a lot more than just filling seats. It’s about identifying the best and brightest the industry has to offer and matching your needs with their wants in a career change. We leverage the candidate’s talents to enhance your company's long-term success. As a full-service executive search firm for the information technology sector, Woodbridge World Wide knows what it takes to attract and retain top talent in a changing business landscape. When you become our client, we strive to recognize what you are looking for in your hire/s and also take the time to learn the process that you would like to follow. Our founder worked in the industry in a sales capacity. He knows what it takes to be successful and what it takes to hit a sales quota. We understand what it’s like to make a career change and can relate our own life experiences to the candidate and client alike. Woodbridge World Wide provides retained, contingency and priority search services for all client-facing positions in the IT niche. As our client, you can expect consistently superior service delivered with the core value of our company: Partnership!
Specialties:
Recruitment, Recruitment in Commerce technology, Retail, MarTech, Marketing Technology, Retail Technology, Enterprise Software.